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Title details for Differentiate or Die by Jack Trout - Available

Differentiate or Die

Survival in Our Era of Killer Competition

by Jack Trout
Steve Rivkin
ebook
2 of 2 copies available
Borrow Read a sample Read a sample
2 of 2 copies available
A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for long-term success and loyalty. This edition includes new case studies, new research, and updated examples from around the world.

Formats

  • Kindle Book
  • OverDrive Read
  • EPUB ebook

subjects

Languages

  • English

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